LED Display Absent From The Opening Ceremony Of The Tokyo Olympic Games

In addition, the Olympic Games also set a record of the worst audience rating in 33 years for the opening ceremony of the Olympic Games. Only 16.7 million people watched it that day. It's really terrible. Some netizens even commented: "the 2008 Beijing Olympic Games let the world know China, and the 2020 Tokyo Olympic Games let the world know China again!"

The only highlight of the whole opening ceremony is the air earth performance of 1824 UAVs equipped with LED. For the LED display industry, the most concerned is undoubtedly how the LED display technology will be displayed in front of the world audience? However, there was no LED display from beginning to end. As one of the most important sports events in the world, what signals have been released to the display industry due to the lack of LED display?

The 2008 Beijing Olympic Games is known as the largest and most successful Olympic Games in history. There is no doubt that the LED display screen is regarded as an important "black technology" that amazed the world at the opening ceremony of the 2008 Beijing Olympic Games. This is also a wonderful appearance of the LED display screen that shocked the world. However, for the opening ceremony of the Olympic Games, the LED display screen can only play the role of "icing on the cake". Later, the role of LED display at the opening ceremonies of the London Olympic Games and the Rio Olympic Games has also been weakened. In addition to the LED display screen installed on the site of the Tokyo Olympic Stadium, there is no LED display in the performance program. This also shows that led display is not the only choice for the opening ceremony of the Olympic Games. It is easy to add flowers to the icing on the cake and difficult to deliver charcoal in the snow.

After 30 years of development, the LED Market Center has been transferred from mainland China to Japan, from Japan to Korea. Taiwan has been transferred to Chinese mainland. At present, China has established a complete industrial chain from raw materials to packaging, including design as a whole, and has established a complete market system. The world's 2/3 LED industry chain resources are concentrated in Chinese mainland. In 2020, China's market share in the new display industry accounted for 40% of the global market, ranking first in the world. This year, the share will be further increased. China's LED display industry is at the world leading level in terms of market scale and innovative technology. Therefore, many people believe that China's LED display products have become indispensable equipment for important conferences, sports events and other large-scale activities, which are irreplaceable. On the contrary, the 2012 London Olympic Games brought surprises to the world by means of projection fusion and LCD splicing; More than 100 20000 lumen laser engineering projectors were installed in the 2016 Rio Olympic Games. The laser projectors have become the protagonists of the Olympic Games, allowing the world to see the power of the projectors. The five rings of the opening ceremony of the 2020 Tokyo Olympic Games did not use the display equipped with LED technology, but used the tree species brought by the athletes of various countries in the 1964 Tokyo Olympic Games. 57 years later, these seeds grew into big trees and were used to make the five rings, which has more color and profound meaning of historical inheritance. This shows that there are competitors in LED display technology, which is not once and for all. The LED display industry should always maintain a sense of crisis.

With the continuous cross-border integration of LED display technology, the development of 5g, 8K, AR, VR and other technologies is in the ascendant. Only by deeply cultivating the integration of new technologies and exploring new business opportunities and space for the development of LED display, can we create more valuable creative displays for the LED display industry. This is also a problem that led display enterprises must think about in the new era. The display industry needs to change and lead the change. It must seize the important development strategic opportunity period of the next generation display technology Mini / micro led. The future development of LED display must make great efforts in image quality improvement, appearance innovation and interactive convenience, explore new profit growth points and realize curve overtaking in international competition.